The Essential line resembles a classic silhouette with understated, clean features. With a less is more attitude, The Essentials line brings a classic silhouette with understated, clean features. Putting a lot of attention to detail, with a less is more attitude, the Essentials line leaves a lot of space for creativity. The stitches per inch, the way the sleeve is attached to the body of the sweatshirt, the slant of the shoulder, the weight of the fabric... All things considered. Nothing is coincidental.

The Essentials Womens Regular Tee brings a timeless, clean and super wearable silhouette in six colourways and sizing from XS to XL. It features a chain stitched, felled shoulder seam with inside neck tape, single and twin needle top stitching, plus a single needle stitch around the neck. Sleeve endings are finished with a twin needle stitch hem. The Tee is made from soft, regular-weight, 100% organic cotton. 

Black

White

Soft Pink

Maroon

Soft Yellow

Grey Melange

WOMENS REGULAR TEE

The Essentials Womens Regular Sweatshirt boasts a crisp, drapey silhouette. It's crafted from a medium weight brushed fleece constructed from 80% organic cotton and 20% recycled polyester. It features a chain stitched, felled shoulder seam with inside neck tape, and double shell 'half moon' detail on the inside neck. The garment is finished with ribbing at the crewneck, hem and and cuffs. Five colourways with sizing from XS-XL. 

Off White

WOMENS REGULAR SWEATSHIRT

The Essentials Womens Regular Hoodie has a medium weight construction in soft, drapey, brushed fleece made from 80% organic cotton and 20% recycled polyester. It features a chain stitched, felled shoulder seam with inside neck tape. The hood is double shell with an inside neck 'half moon' detail for structure, and pulls tight with drawstrings and colour matched recycled sugarcane aglets. The Kangaroo pocket is single and twin needle stitched, and the garment is finished with ribbing at the hem and and cuffs. Sizing runs from XS-XL.

WOMENS REGULAR HOODIE

The Womens Regular Long Sleeve Tee, in soft regular-weight 100% organic cotton, honours the timeless long sleeve heritage aesthetic. It features a chain stitched, felled shoulder seam with inside neck tape, single and twin needle top stitching, plus a single needle stitch around the neck. Sleeve endings and hem are finished with a twin needle stitch. Sizes run from XS to XL in three colours.

WOMENS REGULAR LONG SLEEVE TEE

The Essentials Mens Tee has a classic, traditional straight fit and true-to-size measurements. It features a chain stitched, felled shoulder seam with inside neck tape, single and twin needle top stitching, plus a single needle stitch around the neck. Sleeve endings are finished with a twin needle stitch hem. The garment is made from a regular-weight single jersey constructed from 100% organic cotton, with a soft hand feel. Sizes run from XS to 3XL in five colours.

Sand

MENS REGULAR TEE

The Essentials Mens Regular Sweatshirt is a heritage-inspired piece with consistent true-to-size fit. It features a chain stitched, felled shoulder seam with inside neck tape, and double shell 'half moon detail on the inside neck. The garment is finished with ribbing at the neck, hem and and cuffs. It’s constructed from a mid-weight brushed fleece made from 80% organic cotton and 20% recycled polyester, with a soft hand feel and classic drape. Sizes range from XS to 3XL 

Dark Blue

MENS REGULAR SWEATSHIRT

The Essentials Mens Regular Hoodie has a timeless, traditional cut, with kangaroo pocket and true-to-size measurements. It features a chain stitched, felled shoulder seam with inside neck tape. The hood is double shell with an inside neck 'half moon' detail for structure, and pulls tight with drawstrings and colour matched recycled sugarcane aglets. The Kangaroo pocket is single and twin needle stitched, and the garment is finished with ribbing at the hem and and cuffs. It’s made from mid-weight brushed fleece constructed from 80% organic cotton and 20% recycled polyester, with a soft hand feel and classic drape. Sizes run from XS to 3XL in five colours.

MENS REGULAR HOODIE

The Essentials Mens Long Sleeve Tee stays true to its iconic roots, with a classic fit and fabric weight. The Tee features a chain stitched, felled shoulder seam with inside neck tape, single and twin needle top stitching, plus a single needle stitch around the neck. Sleeve endings are ribbed, with a twin needle stitch hem. Made from soft, regular-weight 100% organic cotton with focus on functional detailing. Available in XS to 3XL in five colours.

MENS REGULAR LONG SLEEVE TEE

Essentials

The Contemporary collection is where we push our designs a bit further. This progressive collection brings together our design lab's knowledge of cuts, materials, finishing and structure. Exaggerated neck ribs, felled shoulder seams with chain stitch details, twin needle top stitching, straddle stitches, dropped shoulders, off-centre shoulder seams... More detail - more to love. The fabrics are of a higher density and weight, reminiscent of that classic 90s merch you have worn forever. Colours lean towards rich, muted tones and strong monochromes. With the Contemporary line, we're utilising our fashion know-how to continuously develop the collection with the sign of the times.

A Womans Oversized Tee with an oversized, boxy fit, dropped shoulders, and elongated, chunky crewneck ribbing. The garment features twin needle stitching at the sleeve opening and also at the elongated hem fold. Additional detailing includes felled shoulder seams with neck tape, and double chain/straddle stitching over the seam. It’s made from mid weight single jersey constructed from 100% organic cotton. Sizes run from XS-XL, in off-white and off-black.

Off Black

WOMENS OVERSIZED TEE

A Womans Crop Top with a boxy cut, cropped just below the navel, with a feminine bias on the cut. The piece has an elongated neck rib, dropped shoulder, felled shoulder seams with twin needle stitch at the sleeve openings, and an exaggerated hem fold. It’s made from mid weight single jersey constructed from 100% organic cotton. Sizes run from XS-XL, in off-white and off-black, plus a hyper pink colourway.


Hyper Pink

WOMENS CROP TOP

A Womens Oversised Sweatshirt with oversized fit, dropped shoulder seam, and shoulder seams moved forward. This garment has twin needle stitched, exaggerated, chunky ribbing at sleeves and neck. The shoulder seams are felled, with an inside neck tape and double shell half moon detail on the inside neck. Three colourways in sizes running from XS to XL, made from heavy brushed fleece that's 83% organic cotton and 17% recycled polyester.


Primrose Yellow

WOMENS OVERSIZED SWEATSHIRT

A Womens Oversized Hoodie with oversized, boxy cut. Made from a heavy 83% organic cotton and 17% recycled polyester, with a dry hand feel, it features dropped shoulders plus chunky and exaggerated ribbing throughout, for enhanced structure. The hoodie features felled shoulder seams, with inside neck tape, and twin needle straddle stitching that runs around all its ribbing. It also has a double shell hood with flatlock seam running through the middle, with heavy cord drawstrings and double shell half moon detail on the inside neck. Sizing from XS to XL in three colours, including an eye-popping hyper pink.

WOMENS OVERSIZED HOODIE

A Womens Tee Dress in soft 100% cotton single jersey. The garment features a boxy, relaxed fit, with high neck ribbing and a hem that lands mid-thigh. It’s constructed with twin needle stitch at the hem, straddle stitches around the neck, a felled shoulder seam with chain stitching and inside neck tape. It comes in Off Black or White, with sizes from XS-XL.

WOMENS TEE DRESS

A Mens Boxy Tee in heavy 100% organic cotton, single jersey with oversized, boxy cut and a high, chunky crewneck rib for enhanced shape. The garment features single needle stitching at the sleeve opening and also at the elongated hem fold. Additional detailing includes felled shoulder seams with neck tape, and single chain/straddle stitching over the seam. Available from S to XXL, with scope for sizing up or down, to fit as desired. 

Turquoise

MENS BOXY TEE

A Mens Boxy Sweatshirt in heavy brushed fleece, made from 83% organic cotton and 17% recycled polyester, with a dry hand feel. It has a boxy, relaxed fit, with dropped shoulders plus chunky and exaggerated ribbing throughout for enhanced structure. The sweatshirt features felled shoulder seams, with inside neck tape, and twin needle straddle stitching that runs around all ribbing. Sizes from S to XXL in three colourways.

MENS BOXY SWEATSHIRT

A Mens Boxy Hoodie in heavy brushed fleece, made from 83% organic cotton and 17% recycled polyester, with a dry hand feel. It has a boxy, relaxed fit, with dropped shoulders plus chunky and exaggerated ribbing throughout, for enhanced structure. The hoodie features felled shoulder seams, with inside neck tape, and twin needle straddle stitching that runs around all its ribbing. It also has a double shell hood, with heavy cord drawstrings and double shell half moon detail on the inside neck. The kangaroo pocket has a flatlock seam, which also runs over the back of the hood for structure. Sizing from S-XXL in three colours, including unique toffee brown. 

Toffee Brown

MENS BOXY HOODIE

Contemporary

The Kids & Baby collection is our way of making sure the little ones also get the merch they deserve. The range features the same attention to detail as our adult collections, with soft organic cottons for their sensitive skin, and shoulder snap buttons for easy everyday wear. High quality, print-ready garments in great colours, that are safe for tiny rebels and future influencers.



A Kids Tee with a classic cut, in soft, regular-weight 100% organic cotton. It features a chain-stitched, felled shoulder seam with inside neck tape, single and twin-needle top stitching, plus  a single needle stitch around the neck. Sleeve endings are finished with a twin needle stitch hem. True-to-size fits to suit kids from toddler age up to teenagers, in four colours.


Mint Green

KIDS TEE

A Kids Sweatshirt with a timeless fit, in medium weight brushed fleece made from 80% organic cotton and 20% recycled polyester. It features a chain-stitched, felled shoulder seam with inside neck tape, and double shell 'half moon detail on the inside neck. The garment is finished with ribbing at the neck, hem and and cuffs. True-to-size fits to suit kids from toddler age up to teenagers, with three colours to select from. 

KIDS SWEATSHIRT

A Baby Tee in soft, regular-weight 100% organic cotton with two shoulder press studs for ease of use. The little Tee features inside neck tape (only on the rear), single and twin needle top stitching, plus a single needle stitch around the neck. Sleeve endings and hem are finished with a twin needle stitch. Three sizes in four versatile colours.

BABY TEE

A Baby Bodysuit made from soft, regular-weight 100% organic cotton. It features three poppers on the crotch, ribbed leg opening for comfort, and a hidden popper at the neck, which is also ribbed. Available in two colours and three sizes. 

True blanks

COLLECTIONS

Essentials

Contemporary

Kids & Baby

ABOUT US

ESSENTIALS COLLECTION

BROWSE ALL

WOMEN

MEN

Essentials

WOMENS REGULAR TEE

Essentials

WOMENS REGULAR SWEATSHIRT

Essentials

WOMENS REGULAR HOODIE

Essentials

WOMENS REGULAR LONG SLEEVE TEE

Essentials

MENS REGULAR TEE

Essentials

MENS REGULAR SWEATSHIRT

Essentials

MENS REGULAR HOODIE

Essentials

MENS REGULAR LONG SLEEVE TEE